When was lucasfilm created

Specifically, home THX certification and licensing program controlled parameters that affected the clarity of dialogue, "soundstaging" localizing sounds , surround sound diffusion, frequency response, and transparency. Such licensing was available to equipment manufacturers for certification of front and center speakers, surround speakers, subwoofers, amplifiers, preamplifiers, receivers, laser disc players, front video projection screens, and cords and interconnects.

In , for the fourth year in a row, Working Mother magazine named Lucasfilm, Lucas Digital, and LucasArts Entertainment among the top workplaces for working mothers. The magazine praised the companies' child-care centers, flexible working hours, and profit sharing plans, as well as their reputation for equal treatment in pay.

Moreover, the companies subsidized percent of health care costs for the employee and 75 percent for the family. Not surprisingly, the three companies enjoyed a low turnover rate. Moreover, Lucasfilm also remained poised for growth, announcing plans in to produce three more installments of the Star Wars series and one more installment of the Indiana Jones series.

Plans were to film the three Star Wars films simultaneously and to released them biannually, beginning in or Steven Spielberg agreed at that time to direct the fourth Indiana Jones movie. With such projects underway, the companies that Lucas founded seemed well prepared for continued profitability. George Lucas's announcement that he would re-release the original Star Wars series remastered and enhanced, and that he would direct three additional Star Wars films "prequels" , that would reveal the history behind the original trilogy, sparked a host of commercial deals.

Companies clamored to negotiate for a piece of the Star Wars legacy. PepsiCo gained rights to for the launch of the enhanced movies, while Lucasfilm retained the ability to search for additional partners for the new franchise coming in Random House and Scholastic got a piece of the pie when they signed agreements with Lucasfilm to develop books based on the forthcoming prequels.

The agreement allowed that Scholastic would publish three sets of Star Wars books for each new format, and a novelization of each new film. Fox also secured a deal; Fox agreed to distribute all three of the upcoming movies and received, for an undisclosed sum, the network broadcast rights to the first of the three films.

Unity, a communications agency, was hired to mastermind the global marketing launch of the Episode One , in The much sought after multi-year, multi-million dollar toy rights went to Galoob and Hasbro, prompting Hasbro to purchase Galoob. Nintendo snagged another hot deal--the rights to Star Wars videogames. George Lucas stunned the movie industry in when he announced that Lucasfilm would bankroll the first digital projectors to be used in theaters.

The projectors debut would be timed to show Phantom Menace , the title of the first of the three Star Wars prequels. Later in , Lucasfilm was selected by the trustees of the new Presidio national park, intended to become a part of Golden Gate National Recreation Area in San Francisco, California, to develop a motion picture complex at the site.

The company supplied complex computer graphics for several computer graphic-rich films, including A. One of which was that although toys and games sold as forecast, apparel and some other products did not sell as anticipated.

Howard Roffman, vice president of sales for Lucasfilm, told Discount Store News in August, , that although apparel had never been a strong category for licensing, "Some retailers bought into it heavily, and in some channels there is too much merchandise. Lucasfilm also learned from the release of Episode One. Just days after releasing the movie in the United States, Lucasfilm found that hawkers in many foreign countries managed to procure bootleg copies of the film to sell on the streets.

In order to avoid the same problem, Lucasfilm decided to release the second movie worldwide on the same day--May 16, Additionally, in order to scoop the unauthorized Internet sites, Lucasfilm created his own "underground" Web site, complete with fake news stories and features in order to keep ahead of the game. The purchase marks the end of Lucas' reign atop his own company, which makes this the perfect time to take a look back at his groundbreaking history. Starring Ron Howard, it was one of the most successful films in box-office history and a critical success as well.

Both companies are now leading practitioners in their respective fields, recipients of a combined 35 Oscars. The film sets new box-office records, wins six Oscars and launches one of the biggest franchises and brands in Hollywood history. Transworld Publishers, ISBN Jones, B. George Lucas: A Life. Little, Brown and Company, Taylor, Chris.

Basic Books, From Script to DVD. Archived from the original on March 4 , Archived from the original on June 18 , Third Series, Vol. ISSN Los Angeles Times. Archived from the original on August 7 , Copyright Catalog. Archived from the original on April 23 , Trademark Database.

Today Online. Archived from the original on March 8 , The Walt Disney Company. Archived from the original on October 30 , Entertainment Weekly. Archived from the original on December 22 , Archived from the original on April 12 , Archived from the original on September 4 , Archived from the original on January 4 , The Hollywood Reporter.

Archived from the original on April 14 , Archived from the original on December 26 , Archived from the original on December 18 , Rotten Tomatoes. Archived from the original on May 6 , Archived from the original on April 13 , Vanity Fair. Archived from the original on April 24 , Archived from the original on November 12 , The Verge. Archived from the original on July 14 , Archived from the original on January 10 , Archived from the original on July 28 , Deadline Hollywood.

Archived from the original on November 11 ,